The Director of Sales (& Marketing) is the head of the sales department. He/she is in charge of training and supervising of the hotel´s sales (& marketing) team.
The Director of Sales (& Marketing) works closely with the General Manager to determine appropriate sales strategies in all market segments towards maximizing the hotel revenues. He/she is also responsible for a maximum of occupancy of conferences and banquettes in order to optimize general business opportunities.
The Director of Sales (& Marketing) creates lucrative sales targets and networks business relations to corporate client, like airlines, tourist offices, different book services etc.
He/she has to observe the market, identity trend and monitor the main competitors. Based on his/her notices he/she creates sales targets depending on the tide of events.
All in all the control of expenses and the best possible costs cutting subject belongs to his/her responsibility.
The Director of Regional Sales manages key accounts and oversees the accounts management in all activities for one special region. He/she aims to maximize sales activities in his/her region. He/she leads and manages the team in the Regional Sales Office.
