Group Marketing Manager (m/f)

PassauFull Time02/20/2019
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Main tasks

  • Leading the IBB Hotel Collection Corporate Identity on all Marketing Collateral
  • Optimising the online presence of all hotels with focus on SEO and SEM strategies on hotel websites
  • Responsible for Social Media Strategy and Execution with a direct report
  • Serving as the primary Marketing contact for strategic initiatives in liaison with Revenue, Operations, Sales, Leisure and the General Managers
  • Establishing key affiliate Marketing Strategies in all markets

Personal Attributes and skills required

  • 3 years + experience in marketing and hotel operations
  • Proficiency and experience in executing digital marketing activities including website updates and optimization
  • Project management experience in organizing, planning and executing projects from conception through implementation
  • Demonstrated knowledge of branding and brand management, including research methodology and design (basic measurement and statistics).
  • Ability to think strategically and develop/implement organizational initiatives.
  • Ability to develop consumer understanding based on research and existing trends
  • Demonstrated creative problem solving ability and demonstrated creative thinking skills as evidenced by prior campaigns
  • Excellent English, verbal and written communication skills for the purpose of PR write ups. Additional languages will be considered an asset


Please send your detailed application directly to

IBB Hotel Collection
Bahnhofstraße 24
94032  Passau

IBB Hotel Collection

The IBB Hotel Collection is an award-winning international hotel group operating 3 to 5-star superior standard properties under the IBB Blue Hotel, IBB Hotel and Cugó Gran brands. The collection currently operates thirteen hotels in prime locations around Germany, Malta, Poland and Spain with a bright new raft of inspiring and bespoke services. IBB Hotel Collection is a dynamic hospitality company creating memorable moments with passion.

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